2024 PGA of BC Education Seminar presented by TaylorMade Golf Canada

Monday, February 5, 2024 to Tuesday, February 6, 2024

Home - TaylorMade Golf


8 Points per day, 16 Points total
*Points only available for those members who are active


PGA of BC Members: $159 + GST

Non-Members*: $259 + GST *Please note: Guests must be sponsored by an attending PGA of BC Class "A" Member. 


Jan. 29, 2024 - 4:00pm

No refunds will be allowed after the registration deadline


Business Formal (See here for detailed description)


Monday, February 5 Tuesday, February 6

9:00AM: Opeing remarks - Mark Strong

9:15AM: Tara Llanes
"Diversity & Inclusion in Sport"

10:30AM: Chris Mayson
"From Beginners to World Number 1s: The Process of my Coaching"

12:00PM: Lunch

12:45PM: Mark Crossfield
"Growing Your Brand: YouTube and Social Media"

2:15PM: Sarah Spain
“The Evolving and Exploding Case for Women’s Sports”

3:45PM: Break

4:00PM: Annual General Meeting

5:00PM: Social Hour supported by
               Club Prophet                                                                                                                                                                                         

9:00AM: Dr. Harry Sese & Shawn Farmer-Sese
"Working with a Variety of Golfers: Juniors, Club Members, and Tour Players"

10:30AM: Jennifer Morton
"Golf Industry Overall Projections, Retail's Best Practices, and Upcoming Trends"

12:00PM: Lunch

12:45PM: Jeff Stipec
"Delivering memories and experiences across organizations"

2:15PM: Ralph Bauer
"All Things Putting"

3:45PM: Closing Remarks

Spring Seminar Concludes - A separate ticketed event presented by Ralph Bauer will be taking place at Ace Performance Centre.

4:15PM - 6:00PM: Ralph Bauer 


*Full schedule to be updated shortly, schedule and speakers subject to change


Ralph Bauer
"All Things Putting"

Ralph is the Director of Instruction at Hamilton Golf & Country Club, founder of the Tour Read Golf Green Reading app, and longtime coach to many of the world’s top golfers.

Ralph is a 28-year member of the PGA of Canada and has spent over a decade coaching elite competitors. He has coached competitors at all four majors, Presidents Cups, the 2016 Summer Olympics and at every PGA Tour stop. His past and present students include Adam Hadwin, Mackenzie Hughes, David Hearn, Graham DeLaet, Nick Taylor, Adam Svensson, Lucas Glover, Gary Woodland, Kyle Stanley, Jhonny Vegas, JJ Spaun, Kevin Chappell, Anirban Lahiri and Brandon Harkins. Ralph also coaches many of Canada’s top amateur golfers, with his students consistently making Golf Canada’s national amateur team.

Ralph developed Tour Read as a training app that reads the slope of the green, which has changed the career trajectory of many of his students. Mackenzie Hughes, an early beta tester of the app, won the Sanderson Farms Championship last October, his first championship in five years. Nick Taylor, another user, finished second in the WM Phoenix Open this year, then cemented his place as a national golf icon with his victory at the 2023 RBC Canadian Open, where he sunk a 72-foot eagle bomb on the fourth playoff hole.

In addition to his presentation at the Education Seminar, Ralph will be featured at a separate Interactive Education presentation following the Seminar on February 6, taking place at Ace Performance Centre in Richmond at 4:15 PM.

Jeff Stipec
"Delivering memories and experiences across organizations"


Jeff has an extensive resume and impressive career in management, which has seen him serve as Executive Vice President of international golf, ski and travel brand Intrawest, President of Cara Operations, Senior Vice President of the Stronach Group, and Vice President, Hospitality and Chief Operating Officer for the Vancouver Canucks. His time with the Canucks included massive improvements to Rogers Arena’s hospitality and food departments, including a complete overhaul of the team’s concessions to include gourmet, fresh products. Jeff has worked with brands such as Westin, Hard Rock Café, Starbucks, Marriott, PepsiCo and Coca Cola.

Jeff now serves as Vice President, Hospitality with the Oilers Entertainment Group, bringing his extensive experience as a proven leader in the Hospitality, Food & Beverage and Golf sectors.

Tara Llanes
"Diversity & Inclusion in Sport"

Tara’s career began as a professional BMX and Mountain Bike rider, where she proved her world-class athletic abilities. In 2007, she suffered a catastrophic crash during competition, resulting in T-12 and L-1 paralysis.

Despite her injuries, Tara was determined to continue her pursuit of sporting excellence. She took up wheelchair tennis, and through connections in that sport, found her way to wheelchair basketball. In 2021, Tara represented Team Canada’s wheelchair basketball team at the Tokyo Paralympics. Last month, Tara was a member of the Silver Medal-winning Canadian team at the Parapan American Games in Chile.

Tara has strived to help others facing challenging injuries participate in sport. She established a company selling Adaptive Mountain Bikes in Canada to allow people of all abilities the opportunity to ride.

Chis Mayson
"From Beginners to World Number 1s: The Process of my Coaching"

Chris is a GOLF Magazine-Top 100 Teacher, a Golf Digest-Best Young Teacher in America, and one of the Top Ranked Coaches in California according to Golf Digest.

After a professional career was cut short due to a back injury in 2007, Chris found his true passion of coaching while helping fellow players on the mini tour. After a successful 4 year spell as the Head Coach of the La Costa Resort and Spa Golf Academy, Chris was recruited by Maderas in San Diego to start the Maderas Golf Academy presented by Chris Mayson from 2011-22. Currently Chris spends the summer months as the Director of Instruction at the #5 ranked course in the World, National Golf Links of America in Southampton, NY and at the prestigious Rancho Santa Fe GC in San Diego.

Chris has coached multiple players to the winners’ circle on each of the PGA Tour, LPGA Tour, Korn Ferry Tour and Epson Tour. He has coached World Number 1s Ariya Jutanugarn, Yani Tseng and Lydia Ko, as well as coaching IK Kim and JeongEun Lee6 to the British Open and US Open Championships respectively.

Sarah Spain
“The Evolving and Exploding Case for Women’s Sports”

Sarah is an Emmy and Peabody Award winner and serves as a columnist for espnW. Since joining ESPN in 2010 Sarah has contributed to other programs and platforms at the network including, The Dan Le Batard Show with Stugotz, Around the Horn, Highly Questionable and more.

She has been a primary voice on ESPN Radio, having co-hosted Spain and Company (2019-20), Spain and Fitz (2018-19), Izzy and Spain (2016-18), as well as ESPN Radio’s first all-women program featuring three hosts espnW Presents: The Trifecta (2016 – 2017), and Spain & Prim (2015) – one of the first national sports radio shows both produced and hosted by women. She began her career at ESPN as an update anchor for ESPN 1000 in 2010.

Prior to joining ESPN, Sarah worked at several outlets, including Fox Sports Net, WGN AM-720, WGN-TV, ChicagoNow.com and did freelance work for the Chicago Tribune Red Eye and The Big Ten Network.

She received a bachelor’s degree in English in 2002 from Cornell University, where she competed as a heptathlete and served as the co-captain of the track and field team.

Mark Crossfield
"Growing Your Brand: YouTube and Social Media"

Mark is the original professional golfer content creator with a passion for helping others improve their game. On his channel, you'll find various videos featuring golf tips, advice, and drills to help you play better golf and reduce your handicap. From fixing your slice and hook to driving the golf ball longer and straighter and improving your ball striking, Mark has over 25 years of coaching expertise to help you become a better golfer.

He continues to churn out course vlogs, golf instruction and honest equipment reviews for the 435,000 subscribers to his channel and loves to debate with his followers on social media.He also co-hosts the Hack It Out Golf podcast with Lou Stagner and Greg Chalmers, discussing golf’s hottest topics and helping to improve your game.

Jennifer Morton
"Golf Industry Overall Projections, Retail's Best Practices, and Upcoming Trends"

Jennifer is the CEO of the Association of Golf Merchandisers (AGM). She has a long history in the golf industry with more than 30 years’ experience. She has held key positions over the course of her career, serving as the Director of Marketing and Sales for the AGM prior to her promotion to CEO. Jennifer worked at the Haggin Oaks Golf Complex in Sacramento, CA, as a buyer, merchandiser, e-commerce specialist, retail consultant, international speaker, and marketer. She is an AGM Certified Retail Manager and has been an AGM member for more than 20 years. She has a deep understanding of the challenges and opportunities facing the industry, and a passion for helping golf retailers and suppliers succeed.

As CEO, Jennifer is responsible for overseeing the operations and initiatives of the AGM, including working with members to provide valuable educational resources and networking opportunities, promoting the interests of the golf merchandise industry, and driving growth and success for the Association and its members.

Her presentation will focus on Retail best practices, including the most effective ways to display and highlight merchandise such as clubs and equipment. 

Dr. Harry Sese & Shawn Farmer-Sese
"Working with a Variety of Golfers: Juniors, Club Members, and Tour Players"

Dr. Harry Sese is the Clinic Director at Golfletica and specializes in golf injury treatment and physical conditioning. He provides care to professional and amateur golfers throughout North America. Dr. Sese is TPI certified and a speaker for TPI seminars in Canada. In addition to his passion for golf, Dr. Sese is a Master Instructor and former national champion in Taekwondo.

He is a nationally certified coach and has trained several top athletes including former Olympians. Dr. Sese is the Medical Director and Team Doctor for the World Taekwondo Federation (WTF) in British Columbia, Canada.

With a background in chiropractic, manual therapy, human biology, and training elite athletes, he has taken an interest in using the philosophy and training principles of the martial arts to help golfers achieve optimal biomechanics, a positive mental attitude, and maximum performance. Dr. Sese, also known as “The Golfing Doc”, is based in British Columbia, Canada and Seattle, Washington.

Shawn Farmer-Sese is the Director of Sports Performance at Golfletica and is recognized as a Golf Digest Top 50 Fitness Coach. She holds a variety of impressive expert credentials: BS Exercise Science, TPI Level 3 Fitness/Level 2 Medical, NASM Corrective Exercise Specialist, FRC Mobility Specialist, and Kvest Level 1.

*schedule and speakers subject to change

Host Hotel 

The Hotel at River Rock Casino Resort

The PGA of BC has arranged a preferred rate at the River Rock Casino Resort. If you wish to benefit from this discounted rate, please make your reservation by phone (604) 247-8900 and mention that your stay is for the PGA of BC Education Seminar. The room block will be held until Monday January 29, 2024.

Confirmed Attendees

  1. Gord Mink, Hi-Knoll Golf Centre
  2. Brian Schaal, Copper Point Golf Club
  3. Matthew Bartholomew, Unaffiliated
  4. Tom Doull, Morgan Creek Golf Course
  5. Brian McDonald, Fairview Mountain Golf Club
  6. Rob Tadey, Fairview Mountain Golf Club
  7. Doug Hastie, Golf Canada
  8. Sean Douglas, Cheam Mountain Golf Course
  9. Jonghwa Lee, Hazelmere Golf & Tennis Club
  10. Nathan Leonhardt, Tour Development Academy
  11. Padraic O'Rourke, Marine Drive Golf Club
  12. Todd Kuspira, Marine Drive Golf Club
  13. Clint Foley, Marine Drive Golf Club
  14. Calvin Burke, Marine Drive Golf Club
  15. Winnie Hyun, Marine Drive Golf Club
  16. Nico Addessi, Marine Drive Golf Club
  17. Alex Ludeman, Burnaby Mountain Golf Course
  18. Michelle McCann, Uplands Golf Club
  19. Curtis Baldwin, Meadow Gardens Golf Club
  20. Chris Wilson, Nanaimo Golf Club
  21. Jessey Church, Aberdeen Glen Golf Club
  22. Ryan Tofani, Chilliwack Golf Club
  23. Dylan Nickel, Chilliwack Golf Club
  24. John Shin, Northview Golf & Country Club
  25. Brooks Jones, Vernon Golf & Country Club
  26. Bradlee Jones, Vernon Golf & Country Club
  27. Adrien Wright, Crown Isle Resort & Golf Community
  28. Tyler McKay, British Columbia Golf
  29. Sang Lee, Tour Development Academy
  30. Kevin Stinson, Cheam Mountain Golf Course
  31. Ryan Stugis, GOLFTEC Kelowna
  32. Mark Valliere, Glacier Greens Golf Club
  33. Mike Cyndroski, Richmond Country Club
  34. Doug Morgan, Richmond Country Club
  35. Graham Ogden, Richmond Country Club
  36. Daniel Yoon, Richmond Country Club
  37. Sebastien Turgeon, Richmond Country Club
  38. Sergej Dronov, Pacific Golf Academy
  39. Sean Hay, Uplands Golf Club
  40. Lenny Cyr, Uplands Golf Club
  41. Brent Derrheim, Beach Grove Golf Club
  42. Lindy Miyashiro, Seymour Golf & Country Club
  43. Dale Schienbein, Seymour Golf & Country Club
  44. Roy Abbenbroek, Seymour Golf & Country Club
  45. Greg Pool, Unaffiliated
  46. Carson Kallis, Pacific Golf Academy
  47. Callum Ashby, Highland Pacific Golf
  48. Rhona Law, Blue Ocean Golf Club
  49. Mason LaFrance, Langara Golf Club
  50. Tom Monaghan, Fraserview Golf Course
  51. Jordan Rourke, The Vancouver Golf Club
  52. Jon Kadin, Nielsen Agencies ltd.
  53. Mark Lindsay, Nielsen Agencies ltd.
  54. Craig Young, Royal Colwood Golf Club
  55. Mac McLeod, Royal Colwood Golf Club
  56. Derek Senft, Royal Colwood Golf Club
  57. Jamie Murphy, Royal Colwood Golf Club
  58. Derek Orr, Iron & Wood Golf Simulators
  59. Ashley Zibrik, Shaughnessy Golf & Country Club
  60. Vaughn Marshall, Shaughnessy Golf & Country Club
  61. Zach Pichor, Shaughnessy Golf & Country Club
  62. Tim Wilson, Shaughnessy Golf & Country Club
  63. Michelle Waters, Shaughnessy Golf & Country Club
  64. Bryan Lichimo, Shaughnessy Golf & Country Club
  65. Chris Ward, Shaughnessy Golf & Country Club
  66. Branden Stewart, Shaughnessy Golf & Country Club
  67. Craig Barr, Meadow Gardens Golf Club
  68. Kirk Chen, GreenTee Country Club
  69. Adam Blair, Vernon Golf & Country Club
  70. Mike Van Horne, The Rise
  71. Michael Grabowski, The Vancouver Golf Club
  72. Andy Hajer, Arbutus Ridge Golf Club
  73. Jayme Young, Arbutus Ridge Golf Club
  74. Dave Zibrik, Point Grey Golf & Country Club
  75. Drew Scollon, Point Grey Golf & Country Club
  76. Killian Cullen, Point Grey Golf & Country Club
  77. Stephanie Wong, Point Grey Golf & Country Club
  78. Jacob Vanderpas, Point Grey Golf & Country Club
  79. Clay Madden, Point Grey Golf & Country Club
  80. Matt Palsenbarg, Point Grey Golf & Country Club
  81. Clark MacPherson, Point Grey Golf & Country Club
  82. Shanlee Johnston, Point Grey Golf & Country Club
  83. Steven MacPherson, Storey Creek Golf Club
  84. Megan Ratcliffe, Storey Creek Golf Club
  85. Todd Tweedy, Nk'Mip Canyon Desert Golf Course
  86. Caine Lacusta, Riverway Golf Course
  87. Cindy Soukoroff, St. Eugene Golf Resort
  88. Michael Pearson, St. Eugene Golf Resort
  89. Ryan Chernuska, St. Eugene Golf Resort
  90. Jennifer Greggain, Golf Canada
  91. Cody Bell, Talking Rock Golf Course
  92. Jeff Liddle, Talking Rock Golf Course
  93. Steve Liddicoat, Northview Golf & Country Club
  94. Theo Tanski, Northview Golf & Country Club
  95. Clay O'Dell, Northview Golf & Country Club
  96. Curtis Cowx, Northview Golf & Country Club
  97. Mewail Kidane, Pacific Golf Academy
  98. Corey Renfrew, Pacific Golf Academy
  99. Keir Smith, Unaffiliated
  100. Andy Lin, Pacific Golf Academy
  101. Kyla Inaba, Predator Ridge Golf Resort
  102. Scott McClain, Copper Point Golf Club
  103. Dale Moore, Copper Point Golf Club
  104. David Kuss, Nanaimo Golf Club
  105. Lindsay Bernakevitch, Victoria Golf Club
  106. Tyson Girardet, Victoria Golf Club
  107. Gordy Scutt, Victoria Golf Club
  108. Keenan Vanderkooi, Victoria Golf Club
  109. Richard Ingle, Victoria Golf Club
  110. Isaac Morris, Victoria Golf Club
  111. Gina Hosie, Victoria Golf Club
  112. Arlen Wocknitz, Victoria Golf Club
  113. Scott Kolb, Fresh Golf Solutions
  114. Wes Doka, Pitt Meadows Golf Club
  115. Taylor Kim, Beach Grove Golf Club
  116. Luke Bogdan, Cheam Mountain Golf Club
  117. Courtney Campbell-Leveck, Gleneagles Golf Course
  118. Mark Dillon, Gleneagles Golf Course
  119. Collin Bykowski, Elite Golf Club
  120. Bradford Walterhouse, Unaffiliated
  121. Josh Legge, University Golf Club
  122. Mark Bicknell, Gorge Vale Golf Club
  123. Dean Jackson, Revelstoke Golf Club
  124. Matthew Steinbach, Simon Fraser University
  125. Rob Anderson, Kelowna Golf & Country Club
  126. Jason Jurimae, Kelowna Golf & Country Club
  127. Chad Selk, Kelowna Golf & Country Club
  128. Joel Aitken, Kelowna Golf & Country Club
  129. Noah Larkin, Kelowna Golf & Country Club
  130. Brad Clapp, Ledgeview Golf Club
  131. John Randle, Morningstar Golf Club
  132. Luke McKenzie, Ledgeview Golf Club
  133. Brady Stead, Ledgeview Golf Club
  134. John Vu, Quilchena Golf & Country Club
  135. Aaron Grice, Gorge Vale Golf Club
  136. Jamie Moran, Crown Isle Resort & Golf Community
  137. Tyler Robertson, Olympic View Golf Club
  138. Austin Bosquet, The Rise
  139. Jenn Perry, Copper Point Golf Club
  140. Lucas Kim, Tour Development Academy
  141. Kate Weir, Bighorn Golf & Country Club
  142. Jordan Rodda, Beach Grove Golf Club
  143. Andrew Black, Gleneagles Golf Course
  144. Cari Chow, Squamish Valley Golf Club
  145. Shingo Akizuki, Mayfair Lakes Golf & Country Club
  146. Will Byrne, Haus of Golf
  147. Chris McDonald, UBC
  148. Mike Haraguchi, Capilano Golf & Country Club
  149. Jared Siminoff, Haus of Golf
  150. Mark Thirtle, Capilano Golf & Country Club
  151. Matt Sutherland, Tsawwassen Springs Golf
  152. Deneb Rondinone, Tsawwassen Springs Golf
  153. Bruno Vieira, Tsawwassen Springs Golf
  154. Nick Crookall, Glacier Greens Golf Club
  155. Shayne Simpson, Glacier Green Golf Club
  156. Lucas Puri, Shaughnessy Golf & Country Club
  157. Blake Ceron, Fraserview Golf Academy
  158. Jeff Palmer, Highland Pacific Golf
  159. Remy Letendre, Langara Golf Course
  160. Kat Kennedy, Shaughnessy Golf & Country Club
  161. Callum Ashby, Highland Pacific Golf
  162. Brian Coe, Mayfair Lakes Golf & Country Club
  163. Jonnie Motomochi, Morgan Creek Golf Course
  164. Myles Johnson, Unaffiliated
  165. David Munn, Shuswap National
  166. Brody St-Martin, Shuswap National
  167. Jeff DeBou, Seymour Creek Golf Centre
  168. Salimah Mussani, Golf Canada
  169. Scott Rodgers, Morgan Creek Golf Course
  170. Jimmy Han, Savage Creek Golf Course
  171. Bryn Parry, Seymour Creek Golf Centre
  172. Keri Moffat, Mayfair Lakes Golf & Country Club
  173. Sean Thompson, The Vancouver Golf Club
  174. Jim Pringle, Sunshine Coast Golf & Country Club
  175. Derek Whipple, Acushnet Canada
  176. Brady Stead, Ledgeview Golf Club
  177. Christopher Love, The Fairmont Chateau Whistler Golf Club
  178. Cody Stewart, Morgan Creek Golf Course
  179. Kyle McMurphy, Two Eagles Golf Course & Academy
  180. Carson Spooner, Westwood Plateau Golf & Country Club
  181. Conner Kozak, The Okanagan Golf Club
  182. Oliver Rizun, The Okanagan Golf Club
  183. Tyler Roope, Langley Golf Academy
  184. Krysta Shaus, Simon Fraser University
  185. Alexander Webber, Musqueam Golf & Learning Academy
  186. Cole Briggs, Langley Golf Academy
  187. Wayne Han, Valley Golf Centre
  188. Max Cohen, Langley Golf Academy
  189. Ben Tsai, Mayfair Lakes Golf & Country Club
  190. Calvin Burke, Marine Drive Golf Club
  191. Will Norton, PXG
  192. Zejun Ni, GOLFTEC Vancouver Terminal Ave
  193. Norman Baufeld, GOLFTEC Vancouver Terminal Ave
  194. Christine Wong, University Golf Club
  195. Christopher Webster, Capilano Golf & Country Club
  196. Winston Michell, Royal Colwood Golf Club
  197. Connor Rosenlund, Seymour Golf & Country Club
  198. Ben McKendrick, Capilano Golf & Country Club


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